For me, it’s really all about the idea and not letting other things get in the way of that. You can start dressing something up and then find that you’ve put so much on it that you don’t recognise what it was originally supposed to be. It can be quite tempting to do that, so remembering what that initial spark was, and that if it’s strong enough, you won’t need to put the cakey make-up on. Thematically I’d say I’m interested in individuals and their decisions, good or bad. If it’s character based, you don’t want anyone coming across as whiter than white, there’s nothing relatable in that and honestly, it’s just boring. Plus, we’ve got enough songs about ‘perfect’ people being let down. We’ve got enough bullshit already.